國家公園遊憩區是遊客最直接且方便獲得國家公園服務與遊憩機會之場所。因此本研究目的係以使用後評估方法，評估太魯閣國家公園布洛灣遊憩區之服務品質與經營管理成效。資料收集方法包括有主管人員之深度訪談、實質環境調查、現地遊客行為觀察、遊客及員工問卷訪談。 研究結果顯示：遊客與員工對於布洛灣遊憩區的環境規劃、景觀設計、設施服務與經營管理等方面的使用成效均非常滿意，並且重遊意願均非常高；但對於布洛灣山月村之收費過高，而對其滿意度較低。根據T-test分析得知，遊客與員工的滿意度具有顯著差異，其中遊客多著眼於景觀設計與遊憩設施之表現，而員工則多聚焦於解說服務與原住民文化氣氛之表現，因此遊客對景觀設計與遊憩設施之滿意度略低於員工，但對於解說服務與原住民文化情境之滿意度則高於員工。受訪遊客與員工均建議布洛灣遊憩區應增加原住民文化活動、露營地與野餐設施以延長他們的旅遊時間。 本研究結論，以使用後評估方法進行國家公園服務與經營管理之績效評估極具可行性，且評估結果有助於制定改善策略。因此建議國家公園單位應制定一套國家公園遊憩區之使用後評估模式，且持續定期進行園區之服務與經營管理成效之評估，進而提升國家公園之整體服務品質與經營管理成效。 關鍵字：太魯閣國家公園、布洛灣遊憩區、成效、使用後評估、滿意度 Abstract The recreation area is the visitors easily attain the service and recreational opportunity in National Park. The purpose of this study was to evaluate the service quality and the effectiveness of management performance of Buluowan Recreational Area in Taroko National Park by the method of Post-Occupancy Evaluation (POE). The performance of Buluowan was assessed by data collected from in-depth interviews of managers, physical environment investigation, on-site participant observation and the questionnaire survey of on-site visitors and employees. The study results showed that performance of the environmental planning, landscape design, services and management of Buluowan was very satisfactory and the visitors wished travel again. But the fee of Buluowan Taroko Leader Village Hotel was too expensive and the performance wasn’t very satisfactory. According to the T-test analysis, there were significant differences between the satisfaction of visitors and employees. The attentions of visitors most focused on landscape design and recreation facilities and the employees focused on interpretation services and aborigine culture situation. Therefore, the landscape design and recreation facilities satisfactions of visitors were less than employees but the interpretation services and aborigine culture situation satisfactions were more than employees. The visitors and employees all suggested that Buluowan should add the indigenous culture activities, camping and picnic facilities for they can extend their visit. The study concluded that the POE is feasibility to evaluate the performance of national park services and managements, and evaluation results are helpful to establish the strategies to improve the management. Hence the government should establish a POE model and continue periodical evaluating the effectiveness of management performance of recreation area to improve national park service quality. Keywords：Taroko National Park, Buluowan Recreational Area, performance, post-occupancy evaluation, satisfaction.